Obviously, the goal is to make somewhere in the neighborhood of $10,000/month. I’m working my way towards that — as I’m sure so are you. This is the strategy that I’m committing myself to. You’ll probably notice that many of these headers sound vague and non-committal, but I promise you, I go deep into exactly how I…
Trick the human brain into making a purchase I’m a huge marketing nerd. Marketing psychology tricks and strategies were borne out of our understanding of the human brain. I love how scientists have just come to understand our brains so much that almost anyone could hack them. It’s true what they say: knowledge is power. So,…
Entering the right niche is the difference between finding success in any industry or finding yourself on the streets. We can’t stress enough the importance of finding your freelance writing niche and sticking to it to find success. I asked over a hundred freelance writers how they found their writing niche. I took down notes,…
The past 2 years have seen a change in direction for the commercial advertising industry. We all knew that digital marketing would someday surpass and replace traditional marketing. Digital marketing has definitely taken a huge portion of the advertising market and it seems like this share will only grow. The question is: Will it work…
Here’s the thing with copywriting: it’s easy to get started and there’s a lot of money involved. That might seem extremely confusing to you. After all, the basic laws of economics dictate that the rarer the product, the more expensive it should be. Fortunately for you, these rules don’t strictly apply to copywriting. As we’ve…
Remote working has been the biggest trend over the past year. While the largest workplace disruptions used to be new technologies and changing supply chains, the pandemic has brought along an entirely different beast: remote work. With 2022 just around the corner, the question has become: Will remote working die? As companies look to bring…
Copywriting isn’t difficult to learn but good copywriting is almost impossible to come by. The best copywriters have the ability to persuade you into action without you even realizing it. The best copywriters are so good at their job that you won’t even know you’re being hypnotised. Copywriting is one of the defining entrepreneurial traits…
Aspiring copywriters have found that it can be quite hard to break into the growing industry. You can’t exactly learn copywriting in school so people turn to online resources and actual experience to gain knowledge in the space. Learning copywriting from scratch is quite easy, especially if you come from a digital marketing background. You’ll…
![Most Common Beginner Freelancer Mistakes [And How To Avoid Them]](https://mattdu.com/wp-content/uploads/2021/10/The-Most-Common-Beginner-Freelancer-Mistakes-.png)
Beginner freelancers make mistakes that could have and should have been avoided if only they had someone helping them out in the process I’ve made so many of the same mistakes and to be candid, I didn’t even know that my system was problematic until after problems started to rise. But over the past half-decade,…
Copywriting is perhaps one of the newest and most misunderstood industries out there. The length of the output of a copywriter doesn’t always reflect the amount of time it took to get there. In an average week, a copywriter will work up to 40 to 50 hours depending on upcoming deadlines. If there was a…
